Online Marketing and The Customer

Posted by on Dec 29, 2010 in Improving Things | 1 comment

Online Marketing and The Customer Social customer relationship management offers many opportunities to reach consumers using the same medium they use to interact with friends, family members and competing businesses. Creative business persons have strategies and techniques at their fingertips that, in the past, were not available to even the biggest, best established of businesses. Social media allows for outstanding social customer relationship ma Read More

Disaster Recovery Plans

Posted by on Nov 15, 2010 in Being Prepared | 0 comments

Disaster Recovery Plans Every business needs some way to recover from a disaster. In many cases, it is difficult to recover from a financial one or one that is related to the economy. However, it is possible for them to have some sort of plan in place for how to put together everything after any catastrophic even that causes the loss of administrative capabilities, but not the core competencies of the business. This is crucial, since even Read More

Building a Better Salesman

Posted by on Jul 15, 2010 in Improving Things | 1 comment

Building a Better Salesman Every business, no matter its nature, is trying to sell something. It can be a product or a service or something obscure and ill-defined, but at its core, it is trying to sell something to someone who might be interested in buying it. With that in mind, the first question that anyone should answer when setting up a business is “What should I sell?” Therein lays the rub. The first thing that needs to be Read More

Social Media Etiquette

Posted by on Mar 12, 2010 in Improving Things | 1 comment

Social Media Etiquette When it comes to the Internet, the prevalent thought is that almost anything goes. There are very few limits on what cannot be said or implied, such that it can be tempting to go all-out and be completely reckless when it comes to using social media as a marketing platform. Or even just as a means of talking to people. However, that doesn’t give one the excuse to be outright rude over the Internet. Certainly, Read More